FORT WORTH, February 20, 2024 - Alcon (SIX/NYSE: ALC), the global leader in eye care dedicated to helping people see brilliantly, will showcase the new MARLO App at the SECO International meeting in Atlanta, Georgia, which includes additional, new features for patients and is now available to download in the Apple App Store. Attendees will gain an exclusive look at how the MARLO App brings seamless connection to Eye Care Professionals (ECPs) and patients throughout their eye care journey.

Launched in 2020, MARLO was developed as an online platform to help patients stay connected to their ECPs by ensuring a trusted and personalized contact lens ordering experience available 24/7 with the click of a button as well as the convenience of exam reminders, helpful contact lens tips, reorder notifications and more.

“We are proud to debut our new MARLO App at SECO this year,” said Kristen Brotherson, General Manager, U.S. Vision Care, Alcon. “Today, 95% of patients access healthcare on their smartphones, and in a recent survey, nearly 44% of patients indicated that they go online to purchase contact lenses.^1-2 Now, ECPs can bring the future of eye care to the palm of their patients’ hands with the MARLO App’s seamless reordering, communications, and education offerings.”

Research shows that mobile apps boost patient retention, increase the number of new users, and help practices gain a better understanding of consumer interests.³ With the introduction of the MARLO App, Alcon is making it easier for patients and their ECPs to stay connected between visits.

Key features of the MARLO App include:

• A vision screener which records patients’ responses and provides a general vision range for patients. Patients are also able to share their vision screener results with their ECPs before their next visit*
• Communications on the importance of regular comprehensive eye exams
• Ability to order contact lenses using native Apple iOS features and to save MARLO contact lens prescriptions to Apple Health
• Ability for patients to keep track of their next appointment
• Educational resources where patients can learn about eye diseases, such as dry eye, and how to find symptom relief
• MARLO doctor locator that lists all the nearby practices that use MARLO

“As a longtime MARLO user, I am thrilled with how the MARLO App now enhances my patient relationships,” said Dr. Jessilin Quint, OD, MBA, MS, FAAO. “Being able to communicate with my patients between exams is an integral part of delivering great, personalized care. My patients will love the MARLO App’s new features and how easy it is to reorder, get exam reminders, and access to a vision screener.”

Now available with different membership options, ECPs can customize the MARLO website and MARLO App interface to include their own practice logo and branding, which streamlines communications and helps patients stay connected to their ECPs throughout their eye care journey.

SECO attendees will be able to learn more about the MARLO App at Alcon’s booth. Alcon will also be hosting “Digital Eye Care Innovation for Today’s Patient” with Allied Health Professionals, highlighting the MARLO App and key information on Saturday, March 2.

Visit Alcon booth #1549 for information on the MARLO App and literature on Alcon’s products. Looking ahead, the MARLO App for Android will be available later in 2024.

About Alcon

Alcon helps people see brilliantly. As the global leader in eye care with a heritage spanning over 75 years, we offer the broadest portfolio of products to enhance sight and improve people’s lives. Our Surgical and Vision Care products touch the lives of more than 260 million people in over 140 countries each year living with conditions like cataracts, glaucoma, retinal diseases and refractive errors. Our more than 25,000 associates are enhancing the quality of life through innovative products, partnerships with Eye Care Professionals and programs that advance access to quality eye care. Learn more at www.alcon.com.

References

1. Mixpanel Industry Case Report: mobile, web, & more. Generated December 2023.
2. Alcon Data on File, 2021.
3. Yin R, Neyens DM. Who is using a mobile app and who is using a computer to access their patient portals? Proceedings of the Human Factors and Ergonomics Society Annual Meeting. 2022.

*Available with Pro or ProPlus Membership levels

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